Research, tailoring, attention to detail and innovation for Gaiofatto
The Made in Italy brand of designer Michela Gaiofatto connects aesthetics to people’s well-being. For the Venice Fashion Week Digital, Gaiofatto‘s clothes were the protagonists of two shootings: in the ancient spaces of Tessiture Luigi Bevilacqua where the minimalism of the brand emphasized the richness of details of the bags and cushions produced with the ancient looms of Venetian weaving, and in Piazza San Marco, where the single-colored dresses enhanced the preciousness of Valeria Boncompagni‘s jewels.
Gaiofatto
www.gaiofatto.com
michela@gaiofatto.com
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Venice Fashion Week project by Venezia da vivere
Art direction Laura Scarpa e Lorenzo Cinotti
Videomaker YourCreativeFilm
Production direction Jacopo Casotto
Social media Estefania Baldéon
Press Lucia Pecoraro
Makeup and Hairstyle Artists Crisam Acedemy
Photo by Marta Formentello e Gianpaolo Certato e Rossana Viola